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Creating An Effective Brand Identity: The Ultimate Guide

What would be the first thing you’d want people to think of when they talk about your brand? Is it something simple like the logo or the tagline, or something more elaborate like the story of your...

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10 Brilliant Ways Branding Can Impact Your Business

What is the first thing that comes to mind when the name ‘McDonald’s’ is mentioned? Perhaps it is the iconic golden arches, or maybe the image of a burger, or even the image of Ronald McDonald, the...

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Direct Marketing – Definition, Types, Strategies & Examples

How can you target a specific audience or age group to present information about your services to potential consumers, or promote or sell your products without the need for an advertising media? How...

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Recruitment Process- Everything You Need To Know

Recruitment is the process of identifying and attracting potential resources who can assume the vacant positions in your organization. You will need to identify which position(s) is vacant, analyze the...

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15 Employment Trends In 2019 Shaping The Future Of Jobs

As an employer, you expect more from your team to stay on top of the game. Your employees also expect more from your organization. To stay on top of the competition in today’s market, it is important...

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Top 5 Ways to Improve Leadership Skills in Your Workplace

As the employer, it is not only your job but also your responsibility to help your employees develop important skills and inculcate values that will help your company grow further. A good employer...

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5 Effective Ways Workplace Feedback Benefit Your Business

Constructive criticism is a vital part of your employees’ and organization’s ongoing development. The constant give and take of opinions and suggestions serve as a crucial gear in the clockwork of your...

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10 Phrases You Should Use More Around Your Team

“Whether we realize it or not, we are constantly given small opportunities to build up or put down our co-workers in the ways we talk about them.” – a study by Harvard Business Review Effective...

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10 Motivating Phrases To Use Around Your Employees

When you are at a position of leadership at work, your employees expect you to boost their morale and help maintain a healthy workplace culture that provides equal opportunities and helps everybody...

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50 Home-Based Business Ideas You Can Start In 2019

Over the last few years, with the rise in the usage of high-speed internet and technology that allows you to work from anywhere in the world, working from home has stood out as one of the most notable...

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